Success leaves fingerprints. Not just mine, but those of the people that surround me. I’m fully aware that what I’ve accomplished hasn’t been done in a silo.
There are the CEOs who challenged and championed.
The founders who articulated their visions in actionable detail.
The strategists who mined insight gold.
The creatives who transformed “what ifs” into “just wows”.
And the PM wizards who commandeered behind the curtain.
While success is collective, strong leadership amplifies what’s possible—as demonstrated by my track record of transforming businesses through strategic creativity and vision.
At The Wonderful Agency, I helped turn commodities into category leaders, driving the company to become America's fastest-growing CPG company with over $1B in media spend.
While ECD at Ogilvy, Brussels, I guided global teams through crisis-response marketing (earning the King's endorsement), and impacted social strategies for Nespresso Global, accelerating brand growth across continents.
As the creative lead on the T-Mobile for Business account, I navigated a complex ecosystem of stakeholders across five business segments sitting in multiple time zones, and crafted comprehensive brand personality and tone-of-voice guidelines that unified agency partners.
Today, I specialize in building and leading high-performing teams that deliver business-shaping solutions at every stage of the business lifecycle. Whether crystallizing a new cybersecurity brand's identity for its RSA Conference debut, driving a premium spirits brand to 22% growth in year one, or transforming a pet food company with a brand refresh, I bring both business acumen and creative vision to every challenge.
Ask my clients and teams where I make the biggest impact. They’ll point to that sweet spot where strategic rigor meets creative solutions, where complexity distills into clarity, where transparency empowers team through trust, and where brand challenges transform into business wins.